Animation for Business: Using Motion Graphics to Communicate Effectively
Animated infographics are no gimmick. Like their static siblings, they’re here to stay. That’s because animation is a great way to get across lots of data or information that you can’t show in a single static infographic.
And don’t think that just because it’s animation that the topic has to be light-hearted. I’ve seen impactful, fantastic motion infographics about gender inequality, the US population and the slave trade.
Animation can be used for whatever point you want to make, and the ones we’ve made have certainly been varied.
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